Why We Created Tokki Ku
A love letter to legacy, skincare, and starting again
There are moments in life when you feel something shift.
Not loud. Not sudden. Just… quietly, something inside says: It’s time.
For us, that moment came after my mom lost her mother and I lost my grandmother.
She was the keeper of our Korean heritage, the heart of our family, and the one who showed me, without words, that love could live in the smallest rituals. Like washing your face with care. Like singing a lullaby. Like showing up, even when no one sees you.
She used to sing San Tokki, the mountain bunny song. When we were little, I didn’t understand the lyrics, but we knew exactly what she meant. Her voice made the world feel safe.Years later, I sang that same song to my son. And Tokki Ku, this business, this dream, this little rabbit of ours, is named in her honor.
A Legacy Made Soft
Tokki Ku is a Korean skincare brand built on softness and strength. It’s for the woman who raised my mother and I, and the woman I’m still becoming. It’s for every mother, daughter, and caregiver who’s ever poured love into others and forgotten to keep a little for herself. It’s for the people who see skincare not as vanity, but as a moment to return to themselves.
Built by Two Generations of Women
Tokki Ku is a Korean skincare brand co-founded by my mother and me.
We built it as a shared promise to carry forward the love, grace, and rituals passed down from my grandmother.
My mom brings a lifetime of wisdom, strength, and service. She’s worked in high-pressure industries for over 30 years and knows how to care for people in a way that makes them feel seen and valued. Her strength is quiet but fierce just like the women who raised her.
I bring the tech side: digital strategy, storytelling, ingredient research, and an obsession with the tiny details that make something feel beautiful.
Together, we’re building something that’s part business, part love letter.
Skincare with Seoul
We’ve always loved Korean skincare. But not for the trends or the aesthetics (even though they’re beautiful). What drew me in was how intentional it is. There’s a gentleness to it. A respect. A kind of patience that says: “Take your time. You’re worth the care.”
Tokki Ku exists to bring that energy into other people’s lives.To slow things down. To turn routine into ritual. To honor the stories that shape us, from generations ago, to the ones we’re writing now.
What’s to Come
We’re still building.
The site is still in progress. Our collection is coming together. But every step forward has been done with purpose.
When we launch, Tokki Ku will offer a curated selection of Korean skincare: cleansers, essences, treatments, and moisturizers from brands that align with our values: quality, transparency, and cultural respect.
We’re not rushing. This isn’t fast beauty. This is thoughtful, soul rooted skincare. And we hope you’ll be part of it.
Thank you for being here.
Whether you’re curious, passing through, or waiting for launch day, you’re part of this story now.
Welcome to Tokki Ku.
With love,
Steph & Sherry